Today's episode is a big one.
We're tackling a topic that's been
buzzing all over casting rooms, green
rooms and group chats,
AI,
and its impact on actors.
Are we being replaced?
Are our voices being cloned?
Will a digital
version
of us be the future
of performance?
Ay, let's take a breath.
Let's get some facts straight, and most
importantly, let's talk strategy.
Thank you for joining me.
This is casting actor's castle.
Well, hello, and
welcome to today's episode
of casting actors.
Gas.
I'm casting partner Geoffrey Dreisbach,
with a McCorkle group in New York.
How are you?
I hope you haven't.
A good day.
I'm having a good day.
Looking forward to sharing some
information about this topic.
It's been on everybody's mind, I think,
a little bit.
And as the technology continues to,
expand
I think the conversation is equally
expanding, so we need to address the
topic.
But first, this is that moment of the
conversation where I get to say thank
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Hey.
Listen.
I hope you're getting excited, because
just in a very short period of time,
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Oh sorry, may third.
What was I saying?
May third?
Saturday.
May third, is the big event.
That's going to be a live recording of
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Hopefully you, if you have signed up,
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It's taking place at pearl studio, six
p m, on may third.
Gosh, I'm so glad I got that date
corrected.
That would be like typical for me to
get the wrong date and be there.
that's not going to happen.
All right, let's jump into the subject,
shall we?
I think we need to talk about AI in
several different subheadings.
So the first subheading I want to chat
with you about is where we stand,
where we stand right now.
I think there's value in taking a look
at where we're at right now.
See, AI has made its way into film and
television
and commercials
and even animation.
But what does that really mean for
actors right now?
Here is where AI is currently being
used.
You're going to see AI in crowd Scenes,
background actors, duplicated digitally.
And so if you're seeing a scene that's
taking place in a stadium, for example,
or let's, say, it's a big, huge
battlefield,
you are probably most likely
see AI.
But guess why?
You really won't see it.
But duplicating
into the atmospherics
of whatever particular scene is taking
place is being done, and has been done
for a little while now.
But you're also going to see it in
stunt work.
AI enhanced doubles.
They are absolutely being used right now
for high risk action.
That makes sense, doesn't it?
It's very, very safe, if you know that
the
action sequence,
that you can actually employ AI to make
it a safer environment so that human
beings don't get hurt.
Well, then I think that there's value
in that as well.
I think that we'll talk a little bit
more about how it might feel like we're
replacing actors.
But honestly, I think that there's
technology
as far as doing the films are concerned
that can be used in an appropriate way.
And so that's how stunt's doubles can
actually be AI,
artificially intelligence.
Ok, let's move on from there.
Voice overs,
AI generated voices for minor or non
union work is happening.
So what does that mean for us?
It means that in each of these areas
right now?
The key takeaway
is that AI is supporting production.
It's not replacing actors yet.
See, the technology is always evolving.
Yes, that's absolutely true, but it's
still limited in emotional depth in
spontaneity and actually in
storytelling instinct.
I think it's important to point out
that unions like segafra are actively
negotiating protections.
Like, for example, the most recent
contracts include language about AI
use.
consent
progress
is happening right now.
But
let me also say that so is disruption.
And that is why this point becomes so
important to us as we take a look at
what AI can actually do or not do.
That's why staying informed is really,
really essential.
Let's break down some of those real
fears that we have.
I just think there's value in getting
real for a second about this.
Actors are worried, and I think
understandably so
questions I hear all the time.
What if they scan my face or voice and
use it for ever?
I think that's a legitimate question.
Here's another one.
Can I lose commercial gigs to an AI
model that looks just like me?
Again, another excellent question.
Another question, will my residuals
disappear
if AI is involved?
So listen?
Those are all valid questions.
That's why consent,
that's why contracts,
that's why compensation structures
are being reexamined
right now.
You see, it's up to us, I think, to
read the fine print.
And we need to understand our rights,
especially with voice image, m,
likeness usage.
So think of your digital likeness
as a valuable asset.
Make sense.
If you do that, then you know, you have
to protect it.
And that brings me to my next
subheading about all of this, is why AI
can't replace you.
So here is an uplifting truth.
AI can't
be you.
It can't
see, it can imitate,
but not create
the way a human does.
Human beings still have the emotional
intelligence,
that
spark of truth
in a moment.
Guess what?
AI doesn't feel that
artificial intelligence?
There's always a human being
programming the artificial
intelligence.
Now it will get to a point where AI
could probably think for itself,
but I question whether that human
that emotional place, is going to be
authentic.
Let's talk also about improvisation.
Let's talk about instinct.
See, that's, to me all human magic.
Let's also talk about human connection.
See, people crave authenticity, not
perfection.
And let's not, forget live performances,
untouchable
theater,
improv
live storytelling.
AI can't touch that raw energy,
directors, casting directors.
And audiences still want collaborators,
not code.
See your imperfections,
instincts and impulses.
See, that's the stuff that captivates.
That's the stuff that impacts.
That's also the stuff that is very,
very difficult
to demonstrate using artificial
intelligence.
So what do we have to do?
So part of me thinks that we have to
future proof our careers,
casting as well as actors.
Future proofing your career is
really a matter of just asking yourself
ourselves, how do we stay ahead?
And here are some smart steps.
I think.
One, as I think we need to stay
educated,
we need to continue to read and try to
grasp and understand what AI artificial
intelligence is all about.
The way we do that is, if we follow
industry news, we ask people questions,
we really read as much as we can about
it.
Now, if you're using something like
chat gpt, for example,
there are many creative ways in which
you can invest time and energy into
getting more information, or more
sucinct information, or even some organizational
concepts that you're experiencing
through chat gpt.
But guess what,
it doesn't cry.
I guess it can reorganize
some structure to let you know and give
you an idea about what might be
important, what might not be important.
But it doesn't connect to your
emotional wellness when making those decisions.
Here's another thought I had about just
how we learn
to live with the technology.
In one thing that is absolutely clear
is that we need to lean into our humanity.
How do we do that?
For actors?
I think it's about working on your
voice, working on your physicality,
your emotional range.
I also think it's about building your
brand, who you are,
your story, your
vibe.
Guess what that's your power.
That is something you have control
over.
It does not have control over you.
And so your uniqueness
infused into choices you're making
about your brand,
that can go a real long way to
solidifying
your place in the industry.
And I think there's value in
collaborating with tech.
I think you can use AI as a tool.
Sometimes actors will use AI to help
you rehearse lines.
Maybe it can help you learn and
generate some thoughts about accents,
or maybe give you some ideas about
choices in playing a character.
See, I think that there are some
contributing factors that AI can actually
help accelerate
your learning,
your understanding of how a character
should be played.
And then, of course, I think we should
union up.
It's important to support contracts and
policies and protect the artist.
I think pressure on our performing
union, say after,
is just
another part of the way some advocacy,
for you in the business
can feel like something is happening.
That you can give yourself a little bit
of grace, because you are actively
involved in making sure that those
contracts and those conversations about
contracts are being had.
I think you can also, if you're not a
member of the union, that's ok.
You can advocate for your peers.
See, you don't need to fight the future.
You don't.
You need to understand and evolve with
it.
That's something I feel quite strongly
about.
So there's also another subheading I
want to share with you in what I call
industry inspiration.
And there are so many great and
inspiring stories out there.
You know, high profile actors putting
their foot down about digital scans
without consent.
That's powerful.
That's useful.
I also know that indie filmmakers,
using real talent, they are not using
algorithms to tell powerful human
stories.
I don't see that changing, especially
with some of the film work that we're
casting right now.
It's the uniqueness of the story, it's
the intimacy
of the personal psyche in these
characters.
That are making some really interesting
content.
I also know that creators using AI to
help enhance their work, not replace
their performers.
See, enhancement is not the same thing.
Well, I think we are at a turning point
where we can set the tone for the next
generation of storytelling.
And I think that that is exciting.
I do.
I know it sounds like I'm vacillating
between pro and Khan and pro and Khan,
but I really think that the correct
perspective is to take everything on
balance and evaluate it from a position
of strength
and a position of understanding.
And
that kind of understanding is powerful.
And the more that we Embrace that
concept, the stronger we are in terms
of the choices that we make.
So let's recap.
So we know that following, we know that
AI is growing, yes,
but understand, in my opinion,
it's still just a tool.
Also,
your humanity
is irreplaceable.
I also believe that the future will
always need artists.
So what can you do right now?
If you're getting upset
with me about this podcast,
here are some thoughts I have about how
you can take a little more control and
a little more understanding with what
we're dealing with.
When we talk about artificial
intelligence.
First, I want you to stay curious.
Just try to gain information, try to
see what are the limitations
that are going to
adjust our thinking
with using artificial intelligence.
Another thing is, I think we need to
keep creating.
I also, I consider this to be
a useful discussion that we need to
continue.
But if you could share this episode
with an actor friend about who's
worried about AI,
my goodness, I think that there's value
in that
and listen.
If you haven't already, I want you to
subscribe to casting actor's cast so
you never miss one of these episodes.
We're going to continue this
conversation,
and we've got some amazing stories
coming up and some information that I
think you're going to find very, very
valuable.
So until next time, I want you to keep
shining.
I want you to keep acting.
And please just remember that no one
can replace you.
Thank you for spending the time with
me.
To day I'm Geoffrey dries back, and
this is casting actor's cast.