What is creativity… really?

In this episode of The Spark File Podcast, we dive headfirst into one of the most slippery — and surprisingly limiting — questions in the creative world: how do we define creativity in the first place?

Along the way, we unpack why so many traditional definitions leave people out, explore the difference between “revolutionary” lightning-bolt ideas and the quieter, powerful force of evolutionary creativity, and challenge the belief that creativity is reserved for the chosen few.

Drawing from decades of experience (and a few delightful bloopers along the way), we land on a definition that is simple, expansive, and radically inclusive, and specifically Spark File:

Creativity is applied imagination that fights for the power of good.

And when you start to see it that way… everything changes.

This episode is an invitation to recognize the creativity already alive in your life —and to begin using it more intentionally, more frequently, and more courageously.

Because creativity isn’t just what you make.

It’s how you live.